Because we care
We, at Salma Loves Beauty, are dedicated to ensuring customer safety while minimizing environmental effects throughout the product’s life cycle. Through textures, scents, and traditions, we provide an extraordinary experience to your senses, while maintaining the integrity of our products.
Our dedication to the safety and effectiveness of our products is like no other! As a result, we create goods that are entirely compatible with all applicable standards around the world, including the EU Cosmetics Regulations, which are among the most stringent in the world. Our laboratories are committed to ensuring that our products are safe* and comply with all applicable regulations.
*Excluding allergens naturally present in the fragrance or plant extracts.
Our formulation charter
We have spent years seeking out the best ingredients for our products. We were tired of second-rate, unhealthy products so we made our own solution and formulation charter. We are transparent on our formulation and choices of ingredients.
Natural: we always prioritize the use of natural origin ingredients.
Regulated: we only utilize a few substances in moderation*, and we are always on the lookout for the most natural alternatives. *A maximum of 2 moderately-used ingredients per formula.
Controversial: ingredients that we never use because of environmental, safety, or ethical concerns.